WEDNESDAY CAT COUNTRY COMMENTARY
(Listen daily for the Rod Pedersen Commentary at 9:50 am and 5:20 pm on Cat Country 98 FM)
INDULGE ME PLEASE, FOR JUST ONE DAY.
JUNE 3RD MARKS THE 1-YEAR ANNIVERSARY OF OUR NEW MEDIA PROGRAM “THE ROD PEDERSEN SHOW” WHICH AIRS PRIMARILY ON FACEBOOK LIVE EVERYDAY FROM 10 AM TO NOON, BUT YOU CAN ALSO LISTEN LIVE ON YOUR TRACTOR AT RODPEDERSEN.COM.
ONE YEAR, 246 SHOWS. 472 GUESTS RANGING FROM RANDY AMBROSIE TO WENDEL CLARK TO CODY FAJARDO TO KEN MILLER TO JAY TRIANO.
WHEN I WAS APPROACHED LAST SPRING BY DARREN DUPONT AND IKS MEDIA’S PAUL DROUIN ABOUT HOSTING THIS NEW SHOW ON FACEBOOK, I WASN’T NECESSARILY HESITANT BUT I MADE IT CLEAR I ONLY WANTED TO SHOW UP AND TALK FOR TWO HOURS, THEN LEAVE.
THEY SAID “THAT’S PERFECT”, AND THEIR PEOPLE WOULD HANDLE EVERYTHING ELSE INCLUDING BOOKING GUESTS, SOCIAL MEDIA, SALES AND THE REST.
WHAT’S HAPPENED HAS BEEN A TIDAL WAVE THAT FRANKLY, WE DIDN’T EXPECT. ONE WAS A NATIONAL TV DEAL FROM THE GAME-PLUS NETWORK, AND TWO – A COMPLETE BUY-IN FROM THE SPORTS COMMUNITY INCLUDING PERSONALITIES FROM TSN AND SPORTSNET, AND THE PLAYERS FROM ALL LEAGUES IN WESTERN CANADA.
TO BE HONEST, CUTBACKS IN CORPORATE SPORTS MEDIA HAS CAUSED A PAINFUL DECLINE IN COVERAGE OF THE LEAGUES WE LOVE THE MOST: THE WHL, SJHL, CFL, NLL, CURLING AND MUCH MORE.
THESE LEAGUES WERE EAGER TO GET THEIR WORD OUT, AND IT’S CLEAR THE FANS HAVE BEEN STARVING FOR THE COVERAGE.
THE CUTE PART IS THE PRO FOOTBALL PLAYERS SIMPLY LOVE TO BE INTERVIEWED AND IN THIS DAY AND AGE, THEY WANT TO GET THEIR FOLLOWERS UP, BUILD THEIR BRAND AND JUST GET THINGS OFF THEIR CHEST IN A SAFE PLACE.
FORTUNATELY WE’VE BEEN ABLE TO PROVIDE THAT AND SET UP A WORK CULTURE WHERE WE COMPETE TO SEE WHO’S THE FIRST INTO WORK EACH DAY AND THE LAST TO LEAVE.
I NEVER THOUGHT I’D SEE THESE DAYS AGAIN IN MY LIFETIME. THANKS FOR THE SUPPORT.
THAT’S TODAY’S ROD PEDERSEN COMMENTARY ON CAT COUNTRY 98.
